by Mark'd by design | Aug 20, 2024 | Branding, Customer Experience, Team building
Conducting a Competitive Analysis Conducting a competitive analysis is crucial in staying ahead of the game in such a fast-paced environment. It may not be the most exciting task, but it’s key to understanding your audience’s expectations and your brand’s position in...
by Mark'd by design | Aug 7, 2024 | Customer Experience
Conducting a competitive analysis has been a thing since I became a part of this industry. I see so many businesses doing this ineffectively because they believe if they copy their competitors’ messaging, website, social media posts, etc, they will have the success...
by Mark'd by design | May 18, 2024 | Customer Experience
The Connection Between Branding and Leadership: Building a Strong Company Identity In the world of business, branding and leadership are often seen as separate entities, each with their own set of challenges and objectives. However, the connection between these two...
by Mark'd by design | May 17, 2024 | Branding, Encouragement for Executives, Team building
As a business owner considering a brand or rebrand, you’ve likely encountered the dilemma of whether to blend in or stand out. Instincts may tell you that blending in has its benefits, and to some degree, they’re right. Let’s delve into the pros and cons of...
by Mark'd by design | May 16, 2024 | Branding, Customer Experience, Team building
Are you considering a rebrand but feeling overwhelmed by the thought? You’re not alone, and your instincts might be spot on. Rebranding is a significant decision that brings up many questions and considerations. The most crucial factor to ponder is why you think...
